‘Ego Loss’ by Flowers (Single)

Flowers: Ego Loss is aching yet full of warmth

Always a sucker for delicious distortion? Then the latest track by the brilliant indie-pop trio Flowers will have you purring

Songwriting favourites Flowers are back with another track of gloriously melodic indie-pop, and this time they’ve thrown in a little of the distortion that punctuated their excellent earlier releases.

On their single Forget The Fall they were beatific and on their superb album Do What You Want To, It’s What You Should Do, Flowers were full of gorgeous melodies. Ego Loss begins in much the same vein as that which has come before – aching yet full of warmth. It is, though, a little starker than its predecessors and that’s not the only change. Having started with clean chords, at the song’s finale, the trio wash Ego Loss in delicious Black Tambourine-esque distortion that sticks with the song until its close.

Flowers are one of the finest purveyors of indie-pop currently in operation and Ego Loss does nothing to knock them from their perch. Those who’ve not seen the trio live might be surprised by their nudge away from the largely clean sound of Do What You Want To, It’s What You Should Do. However, those fans will be as pleasantly surprised as the listeners who heard their early releases will be pleased, with the return to fuzzy loveliness only enhancing their appeal.

Verdict: Gorgeously fuzzy indie-pop

Damien Girling

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